The following contains spoilers for The Franchise season 1 episode 1, “Scene 31A: Tecto Meets Eye,” now streaming on MaxThe Franchise‘s first episode has already highlighted the harsh reality of blockbuster filmmaking. The series is focused on the cast and crew of a fictional superhero film trying to balance their own egos, ambitions, and anxieties with their work. Making things significantly more difficult is the presence of studio interference in the form of Pat, a rep who casually upends a major aspect of the production. Despite the hopes of people like AD Daniel, this quickly spirals into more and more chaos as the filmmakers try to adjust.